A game-changer! That is how Engen’s investment in junior women’s football is being described after South Africa’s “coolest” petrol station brand* announced the introduction of women to the Engen Knockout Challenge.
“While Engen continues its commitment to help build healthier communities through its focus on the health and wellness of underprivileged youth, there is also an evident need to grow and support women’s sport,” says Bulela Mkandawire, Brand and Sponsorship Manager at Engen.
First staged in 2003, the Engen Knockout Challenge has grown into arguably South Africa’s most prestigious development football tournament, with nine provincial tournaments staged annually, culminating in the Engen Champ of Champs in which the respective regional winners compete for national bragging rights.
“Our highly successful Engen Knockout Challenge for young men continues to go from strength-to-strength and showcases South Africa’s best young footballers to top local and international scouts. It is indeed fitting and a real game-changer to now introduce a junior women’s tournament to also give exposure to the incredible female talent available in the country,” continues Mkandawire.
Due to the COVID-19 pandemic and the national lockdown restrictions, the 2020 Engen Knockout Challenge moves from on the field to online.
Engen will this year celebrate the prowess of female footballers via a series of online videos featuring some of the biggest names in the game.
Named #PlayItForward, the campaign was announced at the end of National Women’s Month.
Featuring icons who have paved the way for many other aspiring young women, #PlayItForward will see the likes of Banyana Banyana stars past and present, Amanda Dlamini and Jermaine Seoposenwe; SABC Sport and Metro FM Broadcaster, Lebohang Motsoeli; Mary-Jane Sokhela, South Africa oldest Women’s Football Club owner; and Supersport Broadcaster, Julia Stuart; coming together in support of this new transformation.
“We are really looking forward to engaging and facilitating a series of webinars that encompass healthy lifestyle career opportunities, nutrition, mental resilience, skills challenges and other activities,” adds Mkandawire.
Amanda Dlamini is thrilled to hear about Engen’s investment in the female game.
“I’ve always been a huge advocate and supporter of football development and with the investment made by brands like Engen, it not only helps progress the sport but opens doors and breaks through barriers that many of us face daily,” comments the former Banyana Banyana midfield star.
Engen will be releasing more information about these online sessions soon.
Photo 1 Caption: SuperSport Broadcaster, Julia Stuart, SABC and Metro FM’s, Lebohang Motsoeli and Banyana Banyana legend, Amanda Dlamini feature in the junior women’s Engen Knockout Challenge. Photo: Malin Sanne
With editing by gsport