The official match ball for the 2023 FIFA Women’s World Cup was unveiled by Adidas on Wednesday, 25 January 2023.
The design of the match ball has been inspired by the unique landscapes of host countries Australia and Aotearoa New Zealand.
The ball itself features white, blue and green decorations on a white pearlescent background inspired by Australia’s landscape with visuals nodding to the vast mountains of New Zealand and Australia’s connection to the Indian Ocean. The cultural markings and initials of both host nations celebrate the coming together of Australia and New Zealand.
The ninth consecutive ball created by Adidas for the FIFA Women’s World Cup features the latest Connected Ball Technology to elevate match data and insights.
“The game is always evolving, and the design of the OCEAUNZ is built to help players cope with the pace and demands of the modern game. We’re hugely excited for the FIFA Women’s World Cup and to see the women’s game lifted to even further heights, in two fantastic host nations,” said Franziska Loeffelmann the design director of football graphics at Adidas.
He also added: “With record viewing figures for the Women’s Euros tournament last year, the upcoming World Cup is set to be a massive moment for the game that we love.”
The ninth edition of the FIFA Women’s World Cup will take place from 20 July to 20 August 2023 across 10 stadiums in Australia and New Zealand, six in Australia and four in New Zealand.
Photo 1 Caption: The official match ball for the 2023 FIFA Women’s World Cup was unveiled by Adidas on Wednesday, 25 January 2023. Photo: FIFA Women’s World Cup
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