‘Volleyball is Far Bigger than You Can Imagine’ – Prabashnee Naidoo Urges Corporate SA
Drawing on her over three decades of dedication to promoting volleyball and its players in South Africa, Prabashnee Naidoo hopes that with the sport’s growth in popularity, sponsors will recognise the value and invest.
London City Lionesses and Women-Athlete-Owned TOGETHXR Embark on Historic Partnership
Independent WSL club London City Lionesses and the bold women-athlete-owned media company TOGETHXR have formed a historic partnership, disrupting women’s football by driving visibility, storytelling, and fandom on a global scale
Chess Star Shreeya Mahadeo Appeals for Sponsors to Support Her Commonwealth Chess Champs Dream
South African Chess Star Shreeya Mahadeo needs your help to make her international dream come true: the dedicated Grade 10 scholar is crowd-funding to proudly represent the country at the Commonwealth Chess Championships in Kuala Lumpur
‘Campaigns with Sportswomen Help to Shift Perceptions’ – PR Guru Bronwyn Roets
2025 gsport Woman in PR & Sponsorship winner, Bronwyn Roets, says PR is about changing perceptions, emphasising that Authenticity is Key, crediting consistency, passion, and strong relationships for her longevity in her field
‘I Want to Inspire’ – World Para Surfing Championships Gold Medal Aspirant Noluthando Makalima
Adaptive surfer Noluthando Makalima is fundraising for the World Para Surfing Championships to achieve her dream of winning gold and becoming an inspiration to everyone, proving that your disability can be your strength
Betway Shows Commitment to Grassroots Women’s Rugby
Sponsors are increasingly recognising the benefits of investing wisely in women’s sport, and grassroots women’s rugby is a recent recipient of this welcome development with Betway signing on as SA Rugby’s Women’s Club Champs naming rights sponsor
Kholosa Biyana: Leading with Purpose, Giving Back with Heart
From the pitch to the people: International footballer Kholosa Biyana is changing lives through the power of generosity, as her foundation gives back where it matters most, she started in Mthatha with sneakers, soccer balls, and a message of hope.
Debutant Boxer Saar-Rah Karriem Aspires to Create Change in the Sport
Underfunding in women’s sport is a common phenomenon but Saar-Rah Karriem is hoping she can do her part to put women’s boxing on the map and get it the financial recognition it deserves.
IOC Approves FIFA Proposal for 16 Women’s Teams at Los Angeles 2028
FIFA celebrates a historic step for women’s football at the LA28 Olympic Games with news of the IOC’s approval of the proposal that the Women’s Olympic Football Tournament will be expanded to 16 nations for the first time.
ICC Pledge Support for Afghanistan Women Cricketers
The ICC has confirmed that it would be providing support for the Afghanistan’s women’s cricket team, forming a dedicated task force in addition providing funding assistance to ensure the players are able to pursue their cricket careers.
“It’s Storytelling That Shifts Perceptions” – PR Specialist Jessica Porter
Jessica Porter of Levergy is transforming PR with impactful storytelling and meaningful connections between brands, athletes, and teams; she says that companies should look beyond short-term returns to focus on intentional investment.
Netball South Africa Sponsorship Forum Focusses for Financial Stability
Netball SA recently hosted a Sponsorship Forum in Johannesburg involving government officials, sponsors and the media to address creating a financially stable future for the popular Sports Federation.