IOC Approves FIFA Proposal for 16 Women’s Teams at Los Angeles 2028

FIFA celebrates a historic step for women’s football at the LA28 Olympic Games with news of the IOC’s approval of the proposal that the Women’s Olympic Football Tournament will be expanded to 16 nations for the first time.
ICC Pledge Support for Afghanistan Women Cricketers

The ICC has confirmed that it would be providing support for the Afghanistan’s women’s cricket team, forming a dedicated task force in addition providing funding assistance to ensure the players are able to pursue their cricket careers.
“It’s Storytelling That Shifts Perceptions” – PR Specialist Jessica Porter

Jessica Porter of Levergy is transforming PR with impactful storytelling and meaningful connections between brands, athletes, and teams; she says that companies should look beyond short-term returns to focus on intentional investment.
Netball South Africa Sponsorship Forum Focusses for Financial Stability

Netball SA recently hosted a Sponsorship Forum in Johannesburg involving government officials, sponsors and the media to address creating a financially stable future for the popular Sports Federation.
Pep Mini Netball Programme Expands to Reach All Nine Provinces

Well-known retailer Pep Stores says it is increasing the impact of its investment by expanding its schools-based Mini Netball festivals and coaching sessions in partnership with SA Schools Netball to all provinces in South Africa.
Jayna Bhula Says Women in Esport are a Sure Bet for Sponsors

UCT student and aspirant Esports International Jayna Bhula is one of the up-and-coming gamers who advocates for sponsorship support for women who struggle with funding, to ensure a truly inclusive growth in the community.
Cambridge High School Wins Track+Field Schools Athletics Series in Queenstown

Cambridge High School of East London were crowned overall girls champions of the fourth leg of the Track+Field 2025 series event held at Queens College in Queens Town in the Eastern Cape on Thursday
TuksSport Dominates Gauteng Leg of Track + Field Provincial Schools Athletics Series

TuksSport High School became the latest school to qualify for the National Final of the countrywide Track+Field high schools’ athletics series, after dominating competition at the UJ Stadium in Gauteng on Saturday
‘Sponsorship Helps in So Many Ways Besides it just being Money’ – Former Paralympic Athlete Sandra Khumalo

Some wise words from 2012 and 2016 Paralympian Sandra Khumalo for both able-bodied and para athletes about to embark on the arduous task of acquiring sponsorship, and those who are looking to sign up much-needed financial backing
Untapped Potential: Why Sponsoring Women’s Sport in South Africa is Good for Business

There are the sponsors who have loyally stood by women’s sport for decades, dedicated to the changes they empower, and then there are a new breed eager to gain from compelling offers coming online as the market gets a big boost in South Africa.
Brand New National Schools Athletics Series Launches in the Northern Cape this Weekend

Billed as the biggest and most prestigious nationwide schools’ series in SA athletics, the inaugural Track+Field campaign’s opening leg will be held at the Hartswater High School in the Northern Cape on Saturday 15 February
Sunshine Ladies Tour Kicks Off with Ladies’ Pro-Am at Fancourt on Friday

The NTT Data Ladies’ Pro-Am is set to showcase women’s golf this week. Lee-Anne Pace and Nobuhle Dlamini will be among the Stella field set to participate at Fancourt from 14-16 February.