Kasey Oliver: “Be the Biggest Ambassador of Your Own Brand”

Moroka Swallows Football Club Sports and Conditioning coach, Kasey Oliver, is pushing the boundaries as she is currently making her mark in the Premier Soccer League.

Oliver, who is a former hockey player, says her passion for football always had a special place in her heart as her mother was involved in the game: “If it wasn’t her cooking meals for local football teams in camp, it was her being their number one supporter.”

From a young age, Oliver knew she wanted to be involved in sport and is now living her dream as a football professional in one of the biggest leagues on the African continent.

Not only is Oliver a physical trainer, but she is an advocate for mental health awareness and is always pushing positivity with her daily motivation posts on her social media.

In this chat with Celine Abrahams, we learn more about Oliver and what motivates her to get up every day to continue to pave the way for women in the sporting industry.


Thank you for taking time out to chat to gsport! For the benefit of our readers, please introduce yourself.

Thank you, Celine! I am Kasey Oliver, Strength and Conditioning coach for Swallows Football Club.


Please take us through your journey in sport – where did it all begin?

I’ve always had a passion for sport, I was actually a hockey player, but football had its place in my heart. Growing up on the football field because my mother was just always involved.

If it wasn’t her cooking meals for local football teams in camp, it was her being their number one supporter.


Growing up seeing how sports not only CHANGED lives but saved it especially in our community must have been the green flag I needed. I wasn’t exactly sure where and how I wanted to be involved in sport, but I knew it’s where I wanted to be.

I had another interest which came at a very close second, but football kept on calling.


You find yourself working within a male-dominated space. What have been some of the challenges and lessons that you have encountered along the way?

A definite challenge was imposter syndrome and overcoming it! Feeling like I had to work 10 x harder, be 10 mins earlier and do everything more “to the book,” because as a woman in a male-dominated industry everyone was always watching.

But, I was reminded that it might be a male industry but it’s God’s world – the doors that were open for me was because the of Him, any room I set foot in ,God sent me there and that’s where my confidence started to build.


More than physical training, we understand that the mental aspect plays an essential part as well. Please explain to us how you deal with mentally preparing athletes, especially during challenging times?

Mental has to be my favourite part in preparation because I think it’s the most important part. It’s such a simple concept because it’s just reminding them to believe in themselves. In the simple things, e.g. a player couldn’t reach their shins 2 weeks ago and now 2 weeks later they’re touching their toes. Reminding them in those little moments make them mentally stronger for the big moments.


From your social media, we have come to understand that you are always trying to push positivity – what advice would you then give to athletes who are struggling to deal with pressure, are facing numerous challenges and are still expected to perform to the best of their ability?

I push positivity because I understand what it’s like to face negativity. The things I post comes from a place of deep understanding. My advice to all players who are struggling is to push: head down and work; work on yourself; work on your habits and work on your prayer life.

Focus on your focus and don’t take no for an answer. Doors will shut but find a window because they cannot say NO to you forever.

Whichever situation you’re in, remember your WHY. Remember why you started, why you held on for this long in the first place and your why will make the HOW worth it.


As a woman in sport, what legacy are you hoping to leave to pave the way for the next generation of young girls who aspire to venture into the industry?

A legacy of endless possibilities. A legacy that it’s possible for a rose to grow from concrete, that it’s not about where you come from, who believes in you and what you have. But, it’s up to you to make it, take it and run with it.

That you can become literally anything you want to if you believe in you. A legacy that confidence comes from within and nobody else’s opinion of you.


What motivates you to get up every day to push the boundaries?

It’s about growth, challenging myself and seeing if today’s Kasey is better than yesterday’s Kasey.

The discomfort of growing and pushing boundaries and not only working under pressure but being able to apply it. Also, setting a new goal every day and not sleeping until I’ve achieved it .


What is your greatest ambition for women in sport?

I don’t like the thought of separation. Women’s sport, men’s sport – sport is sport! So, firstly, it would be to blur the lines between the gender norms and to stereotypical perceptions.

You can be short and be a netball player. You can be a female and not only take part but take over the rugby field. My biggest ambition is for women to know their place in this world and take up space. Cross that line. Be loud. Be confident. Be selfless. Be proud of who you are and what you represent  and be the biggest ambassador of your own brand.

See yourself as capable, see yourself as being worthy of being EQUAL.

Remember, you set the standard of how anyone views you. And, as women we are capable of walking worthy!


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