Gen Z’s Impact on Women’s Sport Marketing
Gen Z is very interested in women’s sport, and to reach this powerful audience, international brands are focussing on authentic real world and online interactions from within the community to empower trends that prioritise diversity, equity and inclusivity
Alex Morgan Launches Foundation to Continue Fight for Gender Equity
Two-time World Cup champion and Olympic gold medallist Alex Morgan announces the launch of her new venture – the Alex Morgan Foundation. Morgan’s foundation aims to make a positive impact in the lives of girls and women.
#gsportGlobal #GoGirls
ICC and UNICEF Call for Gender Equity on Eve of Women’s T20 World Cup
The ICC and UNICEF join hands to promote gender equity, tolerance and inclusion through cricket, as South Africa prepares to host the Women’s T20 World Cup.
#GoGirls #T20WorldCup #TurnItUp