Young SA Athletes Looking for Success at African U18/U20 Combined Athletics Champs in Nigeria
South Africa’s young athletes are set to embark on their journey to the CAA African U18/U20 Combined Athletics Championships, and the team will be looking to successfully defend their crown when the event gets underway on Wednesday.
American Express and Tennis South Africa Announce Multi-Year Partnership
Briana Wilsey, VP and GM Global Network Services EMEA has announced details of American Express’ new multi-year partnership with Tennis South Africa, including naming rights to the federation’s elite competitions in Johannesburg on Thursday
Gen Z’s Impact on Women’s Sport Marketing
Gen Z is very interested in women’s sport, and to reach this powerful audience, international brands are focussing on authentic real world and online interactions from within the community to empower trends that prioritise diversity, equity and inclusivity