In light of the overwhelming public response to our recent digital birthday campaign, gsport is excited to announce the commencement of an impact study.
Our 18th anniversary celebration, marked by the #gsportTurns18 campaign, generated extensive social media engagement and highlighted the significant impact of our work in advancing women’s sport.
Prompted by this enthusiastic feedback, we have expedited the launch of our impact study to today. Over the next 18 days, we will feature one post daily, showcasing stories from the public to amplify their voices and encourage further input.
We have selected 18 standout posts from the #gsportTurns18 campaign to illustrate the influence our initiative has had on individuals and communities. A dedicated team will compile and analyse all public feedback.
As we prepare for our 20th anniversary in 2026, our commitment remains focused on elevating women’s sport and securing increased corporate support for athletes. Kass Naidoo, founder of gsport, reflected on the journey:
“Since 2020, we have been exploring our industry value, with the support of Henley Africa and the launch of the gsport Commercial Stairway providing a strategic framework. The enthusiastic response to the #gsportTurns18 campaign underscores the public’s eagerness to share their experiences.”
“We are excited to officially launch the GSPORT IMPACT STUDY as we continue building towards our 20-year milestone.”
gsport Founder, Kass Naidoo
Follow @gsport4girls and visit gsport.co.za for the latest updates from the world of women’s sport.
Remember to nominate a deserving candidate for the 2024 Momentum gsport Awards at gsport.co.za/nominations and help gsport unearth icons and role models in women’s sport.
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Photo Caption: gsport’s 18th anniversary celebration, marked by the #gsportTurns18 campaign, generated extensive social media engagement, and highlighted the significant impact of our work in advancing women’s sport. All Photos: Rebecca Hearfield / gsport
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