Jacaranda FM’s Sisters With Blisters walk, in association with 1st For Women, takes place on November 24 and there’s still time for you to register for your 4km or 8km distance. The event, which attracts thousands of participants every year promises to be even bigger at its new home, Bryanston High School.
It is Gauteng’s biggest walk in aid of 16 Days of Activism for no Violence against Women and Children campaign and attracts sisters and misters from all walks of life. This international campaign focuses primarily on generating an increased awareness of the negative impact of violence against women and children as well as society as a whole.
Every year much needed funds are raised for charities that protect, care for, rehabilitate and support women and children affected by abuse. This is also the reason why two beneficiaries have been selected and proceeds for 2012 will be donated to Women and Men against Child Abuse (WMACA) and the Sonke Gender Justice Network. Charities that benefited in the past include Ikhaya Lethemba, Bethany House and The Leigh Matthews Stress and Trauma Centre.
Sisters With Blisters is a powerful extension of 2 of Jacaranda FM’s core brand pillars: caring and being the guy/girl next door. The event’s impact lies in the fact that this is not just about a next door neighbour who “knows” and “cares” from a distance, but actively joins the fray to change statistics that are nothing short of shocking.
“Brutality against women and children must be stopped”, says Kevin Fine, Jacaranda FM’s General Manager, “By taking up this challenge you do much more than just send a message, you are assisting victims of abuse to realise that there is help at hand. Join us at the walk as we take a stand and make a difference in our society.”
This year, one lucky walker will drive away in a brand new stylish Kia Picanto EX, courtesy of Kia Motors and Kia Test Drive on Tour. For more details go to www.sisterswithblisters.co.za
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