Momentum Renews Headline Sponsorship of gsport Awards for a Further Three Years

by | Jul 9, 2021

gsport will celebrate the 16th edition of the Momentum gsport Awards on 31 August 2021, where over 20 winners will be recognised and awarded for their achievements over the last year.

Momentum has headlined the awards since 2019, and Head of Momentum Brand, Charlotte Nsubuga-Mukasa, said “Your momentum becomes unstoppable when you find the right people that acknowledge and celebrate the same vision that you have for women athletes in this country.”

“This is why we have decided to renew our sponsorship of the gsport Awards,” confirmed Carel Bosman, Head of Sponsorships and Events.

“Momentum has showcased its commitment to women through its sponsorship of the Momentum Proteas women’s cricket team and the gsport Awards, and believes that by joining forces with people and providing the power of advice, they are enabled to achieve the success they are striving for.”


Kass Naidoo, founder of gsport is delighted with the announcement of the renewal.

“We have just completed months of preparation and planning of how gsport will evolve over the next three years, and to have Momentum’s support to go on this journey together is confirmation that we are moving in the right direction.”

Nsubuga-Mukasa reiterated that, “Momentum creates enabling environments that enable women to be unstoppable in their endeavour to achieve success. Partnering with the gsport Awards that celebrate the successes of women in sport, is perfectly aligned to our strategy.”

gsport entered into a partnership with Flash Sponsorship to boost the commercialisation of women’s sport in March 2021. The team was formed as a result of the Henley partnership, and gsport are now in market with a brand new gsport offering which is built on 15 years of consistently building women’s sport.

For further information on partnership opportunities with gsport, please reach out to [email protected]


Photo 1 Caption: The 2020 Momentum gsport Awards presenter squad smiling on the red carpet, in Johannesburg on 31 August, 2020. Photo: gsport


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Launched in 2006, gsport exists to enhance the commercial prospects of our women athletes, and other women in sport, by telling the inspiring story of SA women in sport. Thank you for your contribution!

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