Campaigns That Fuelled #CWC22

#Let’s Show Them was the official campaign of the #CWC22 and New Zealand showed us they could deliver a successful world event and play their part in advancing women’s cricket. Photo: Supplied

Following a thrilling conclusion with Australia confirmed as emphatic winners of the 2022 ICC Women’s Cricket World Cup in New Zealand, we take a closer look at the marketing campaigns that fuelled interest in women’s cricket and the World Cup itself.
#CWC22 #gsportGlobal

Five Sponsor Highs of 2021

Women’s’ sport has exploded since the FIFA Women’s World Cup. In her latest piece, gsport Founder Kass Naidoo looks at how global trends influenced gsport to forge a way forward commercially.

Agenbag and Fritz Lauded for WODI Performances

South African umpire, Lauren Agenbag, made her maiden Women’s One-Day International assignment standing alongside Stephen Harris, Brad White and Lubabalo Gcuma, for the Proteas vs Pakistan series at the Hollywoodbets Kingsmead Cricket Stadium from 20 – 26 January 2021. Photo: CSA

ricket South Africa match officials, Lauren Agenbag and Shandré Fritz, receive praise for outstanding efforts following their maiden Women’s One-Day International assignments in the recently concluded series between the Momentum Proteas and Pakistan.

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